Darkening My Hair Color with John Frieda at Home

This shop has been compensated by Collective Bias, Inc. and its advertiser. All opinions are mine alone. #RethinkYourColour #CollectiveBias

Ever since delivering my little girl in December, I’ve been wanting to do something different with my hair. But I’m so indecisive and currently don’t have the time to go to a salon…so I decided to bring the salon to me with John Frieda’s new products that are hitting shelves right now. If you want to hear more…well, you know what to do! 😉

The John Frieda Products

I’m not a stranger to John Frieda’s hair care line, as I’ve used and enjoyed many of his products in the past. So when I saw that they had a trio to help deepen your natural hair color, I was intrigued. I loved the idea that I could get enhanced and get a richer hair color…from within my own home! You’ve got to admit, it sounds intriguing!

Walmart is currently stocking these products and that’s where I went to find them. They’re under the Hair Care section, in the Shampoo aisle, and — for me, at least — they’re at the bottom of the shelves. For this hair darkening journey I picked up the Brilliant Brunette® Visibly Deeper™ Colour Deepening Shampoo, Brilliant Brunette® Visibly Deeper™ Colour Deepening Conditioner, and Brilliant Brunette® Visibly Deeper™ Colour Deepening Treatment. And, for those who don’t want a darker color, but a lighter one, I also grabbed a picture of their Brilliant Brunette® Visibly Brighter™ Subtle Lightening Shampoo so you can see what that looks like. 🙂

* Just as a heads up, though — some Walmarts aren’t stocking the in-shower Visibly Deeper™ Treatment in stores so you might have to purchase it online at Walmart.com and purchase it there. 😉

I want to take you along with me on my hair darkening adventures, so I took a few snapshots of what my hair looks like before I begin the deepening treatments. It’s always tricky to get accurate pictures of hair color, but I went outside and was able to get several that are accurate. I have medium brown hair with some very faint, natural highlights around my face.

The Visibly Deeper™ Treatment might seem kind of scary, but it’s not! It infuses hair with a boost of color for a deep, dark brunette without the damage of traditional hair color. That’s what I’m talking about — staying safe and keeping my hair healthy! To further ease any concerns I had, it also says that it is safe for use on natural or color-treated hair and for use on highlights & lowlights. So no matter where you are with your hair…you can give this a go!

I also purchased the Visibly Deeper™ Shampoo and Visibly Deeper™ Conditioner to help infuse a deeper shade as I use it alongside the hair loss treatment. Unlike the treatment (which is instant) this duo works to gradually deepen brunette color in the shower and is formulated with cocoa and evening primrose oil. I hear great things about evening primrose oil, so I am really excited to try these out! And it is also safe to use on just about any head of hair — natural, color-treated, highlights, & lowlights. 😉

After reading over the instructions for the products I plan to use all three of these products twice a week, for about two weeks, before I come back and share my results with you all. 🙂 To add something fun to my update, I’m also trying to think of a quick and easy spring hairstyle tutorial that I can do. Tweet me suggestions! 😉

My expectation is that I’ll have deeper, chocolate brown hair (a color I’ve always wanted!) and that it’ll at least last from one wash to the next….and if it stays longer, so much the better!

UPDATE: I shared my results here, and I also included a trick to get curls in just 5 minutes. Check it out!

Let me know if you’ve tried either of the Visibly Deeper™ or Visibly Brighter™ products from John Frieda and how it worked for you. Or, even better, let me know if you regularly color your hair or, like me, have hair that’s never been touched with any sort of chemical 🙂

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